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MANG6398: To produce a report on the financial performance and position of a real company by analyzing its financial statements.: Measuring Marketing Effectiveness Report, UOS, UK
| University | University of Southampton (UOS) |
| Subject | MANG6398: Measuring Marketing Effectiveness |
To produce a report on the financial performance and position of a real company by analyzing its financial statements.
Task (attach a separate briefing document if required)
The task is to demonstrate your skills in interpreting the 3 financial statements of an existing public company operating anywhere in the world and using the data to draw conclusions on past actions, future strategies, and tactics, including possible scenarios and associated risks.
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